I started out facing customers: at a hotel reception desk, and then running advertising projects for clients. In 2017 I moved into IT at LayerV, a public cloud managed service provider, first on the service desk and then as a project manager, moving clients' existing infrastructure to the public cloud.
At Corner Case Technologies I ran custom web and mobile projects from start to finish: business analysis, design, leading the developers, testing by hand and supporting the client after launch. At U.S. Bank I was the product owner for Talech, a point-of-sale system, working with its backend and web back-office teams on SAFe planning, feature PRDs and what the product should do next.
My first product of my own went live in January 2026. I build with AI coding agents and a checking system I wrote for them, so every flow is driven in a real browser or phone simulator before it ships. Today my products are live on the App Store, the web and npm.
The consulting comes from the same place. I have seen product work from inside a bank and a custom software company, and I use the AI tools every day, so I can tell a business owner plainly what is worth doing, what it costs to keep running, and when it is not worth starting.